Research & best-selling product creation Tutorial

Just like every year, there are 4 quarters.

And for those of you who are new in this Print on Demand / eCommerce world, let me tell you a secret:

Q4 is always HUGE in online sales!

Why? Well, mainly Christmas period. And a lot of public holidays.

Start preparing already!

No, it’s not too early.

Why not? Well because everything takes time.

• You need to do research (what do you want to sell?)
• You need to create designs
• You need to create mockups
• You need to upload & push your merchandise
• It all needs to get indexed by de web platforms
• You need to upload A LOT of stuff
• You need to upload lots of variations (different colors, texts…)
• Etc.

It’s better to be early than it is to be late, right?

If you still need to get started in November, it’s going to be too late.

• You won’t have that many products uploaded
• Your products might not be ranked high (because ranking high requires sales, reviews etc).

You’ll miss out on a ton of sales!

Let’s try to avoid this.

Our next steps

So very concrete, let me explain what I’m going to do.

Step 1: I’m going to check which upcoming ‘special days’ there are.

For this, I use PodCS.com. This feature is free.

Based on this I get some inspiration for topics/trends.

This is the information you can find via e.g. Everbee, Alura, PODCS, eRank and more. Whichever you prefer. I’ll now use Everbee.

Let’s take for example “Halloween” (because that’s coming too).

Next, I hop over to Everbee.io, and enter “Halloween”.

Side note: it basically doesn’t matter what you sell, as long as it generates sales and if there’s a search volume for it, it’s okay.

And that is exactly what Everbee shows you:

In the screenshot above, there are a few filters configured to show only successful, recent Etsy listings.

Just look at this 3rd result:

$13k in 1 MONTH revenue!!!!

I save this listing.

If I search on Etsy, I can see there’s quite a lot of competition. I can use all of this for inspiration:

My next step is to use this listing as an inspiration, but make it better, tweak it, add my own thing to it.

For this, I use “the best Print on Demand Tool ever created”.

Using Dream AI, I can generate an image in seconds:

Next I need to remove the background, place it on a sweatshirt, create mockups and publish it to Etsy (or even Shopify).

Since I’ve created multiple MyDesigns Tutorials already, I won’t go over all this here again.

Here’s the result:

Looks awesome, right?

Next is to give titles, keywords, SEO etc etc. But you can find all that via Everbee on your example listing + MyDesigns has an amazing AI tool that can do this for you as well.

P.S. Don’t forget to make variations (other images, other texts, other colors)…

Make data informed decisions!

As you can see, in order to become a successful Etsy seller, you need to use data to make informed decisions.

The ability to spy on your competition, understand what’s working for them, and apply those lessons to your own shop is so, so important!

This is where tools like Everbee come in — it’s not about reinventing the wheel, but about using the right information at the right time.

Why This Q4 is the Perfect Time to Step Up Your Game

Let’s face it, Q4 is huge. Holiday shopping, election year — it all adds up to a massive opportunity for print-on-demand (POD) sellers.

But how do you make sure you’re in the game and not buried on page 5 of search results?

Maybe you have already published a ton of listings, but they’re just not performing? There can be a lot of reasons:

• They might not be SEO optimized
• They might need better mockups
• They might be too expensive
• …

Luckily there are some tools that you can use to assess the quality of your listings and your shop, e.g. Roketfy.

Summarized

With Q4 approaching, the time to act is now. Spy on the competition, see what works, and optimize your listings to ensure you’re ready to make this the most profitable season yet.

Let’s go!
Michiel

Thanks for reading!

If you’ve got questions or thoughts, drop them in the comments and I’ll get back to you! Follow or 👏 if you’d like to see more content like this. Or buy me a coffee, this stuff is magical 😉

Did you know? I also write about different passive income streams like Print on Demand, YouTube Automation, investing tips, healthy habits and just keeping yourself motivated to keep going every day!

P.S. did you claim your copy of my Income/Expense Tracker or FREE E-Book yet?